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Custom platforms where participants track progress, view rewards, and stay motivated to hit goals.
The HVAC industry in ANZ is built on performance, relationships, and repeat business, from major manufacturers through to the contractors installing units every day. Whether you’re driving growth through distributors or selling direct to installers, staying front of mind in a competitive market takes more than product and price.
Seasonality, price pressure, and a fragmented supply chain all present challenges. A targeted incentive program creates motivation at every level of the channel, encouraging product selection, building loyalty, and rewarding performance in a way that creates long-term brand preference.
Incentives also offer a structured way to support your go-to-market strategy. Whether you’re looking to shift volume during slower months, promote a new product range, or gain stronger alignment between sales and marketing, the right program becomes a tool to guide behaviour and drive consistent outcomes across your network.
HVAC incentive programs are designed to influence behaviour at key points across the supply chain. Whether you’re targeting distributors, contractors, or both, the goal is to drive preference for your brand in competitive conditions.
Manufacturers can reward direct purchases through distribution centres, bypassing traditional layers and engaging the people who actually install the product. Points-based promotions, tiered rewards, and incentive travel can all be used to motivate purchasing behaviour and secure lasting loyalty.
With the right program in place, you can promote specific product lines, move seasonal stock, or increase overall volume — while gathering valuable insights into buyer preferences and performance.
Incentive travel has become the standard reward in HVAC programs, and for good reason. It offers hardworking installers a chance to step away from 40+ hour weeks and enjoy a well-earned break with their partners or families. These trips are more than just rewards. They’re experiences that build loyalty, create lasting memories, and deepen the connection with your brand.
For manufacturers, incentive travel also provides a direct line to the people installing your products. By working through distribution centres but targeting installers directly, you gain valuable face-time with the end user. This opens the door for authentic feedback, stronger brand relationships, and influence where it matters most — on-site.
When planned strategically, these programs not only drive sales, but also elevate your brand above competitors who rely solely on price and availability.
Loyalty programs in the HVAC space work best when they’re simple, rewarding, and focused on the installer. Participants earn points across your full product range, with tailored earn rates to highlight specific parts, systems, or categories. In the off-season, double-point promotions help maintain momentum and drive product movement when it matters most.
Rewards are fully catalogue-based, with a wishlist feature that helps participants focus on the rewards they actually want, keeping motivation high over longer cycles. Whether it’s tools, lifestyle products, or something bigger, every claim reinforces the value of staying loyal to your brand.
By building loyalty into everyday purchasing, you create long-term engagement that won’t drop off once a trip or promo ends.
Your HVAC incentive program should do more than sit in the background. It should actively drive behaviour, keep your brand front of mind, and make it easy for customers to stay engaged. With the right setup, your program becomes a tool to influence purchasing decisions, reward loyalty, and create standout experiences that build lasting brand preference.
We provide everything needed to deliver a high-performing program: from tech and rewards to strategy and service.
Custom platforms where participants track progress, view rewards, and stay motivated to hit goals.
We manage flights, accommodation, and itineraries to deliver unforgettable reward experiences.
A full-service catalogue tailored to your audience, with rewards they genuinely want to work towards.
Ongoing comms across email, SMS, and platform messaging to keep your brand front of mind.
We don’t deal in theory, we build programs that deliver. Explore case studies from manufacturers and retailers across the trade industry who have used loyalty, incentives, and travel rewards to increase customer retention, influence buyer behaviour, and drive measurable sales growth.
You’ll also find relevant articles and travel reward inspiration that show how a well-executed program creates real, lasting impact.
Nulon are always looking at ways to engage with our customers and support your relationships in meaningful ways that create opportunities for mutual growth. We are extremely pleased with the results of Nulon Xccelerate Rewards. It’s a program like no other in our space and I would highly recommend the 212F.
212F are a proactive, supportive event partner who are responsive to the needs of our business. Our events are always delivered to an exceptionally high standard, and with 212F’s industry experience and amazing support we couldn’t ask for a better event partner in organisation of our annual National Conference.
212F has consistently delivered outstanding products and experiences over the many years and many program incarnations I have worked with them on. They deliver a top-tier experience all round – understanding the business objectives and tailoring the promotion/experience to suit.
212F do an excellent job of managing our rewards program, talking to our partner community – great clear communication, along with an in-depth understanding of our business needs. The engagement, the support, the forward thinking, it’s all been next level and hugely appreciated.
Got questions about B2B incentive & loyalty programs, reward options or travel incentive & events ideas?
No question is too big or too small. We’d love to help you, whether that’s a potential B2B loyalty program design or a delivery of an engaging reward option. Give us a call or fill out the form below and we’ll be in touch soon.
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