Case Studies

Case Studies and examples of engaging and successful B2B Loyalty, Incentive & Rewards programs for sales channels and distributors across Australia and New Zealand.

We start with strategy, understanding your business, and focusing on specific pain points. Then, we design programs to solve the problem that deliver results and celebrate success with the best customer rewards.

123 % Sales Growth | 4:1 ROI

Case Study

Tyre Dealer Incentive

A tyre dealer target incentive that drove an increase in share in wallet and growth in a crowded promotional market.

21 % Over Target | 5:1 ROI

Case Study

Beaulieu Australia

When the competition heats up and the market becomes similar, what can a brand do to stand atop the pack?

10 % Sales Growth | 8:1 ROI

Case Study

Mitre 10

Mitre 10 Store owners were buying directly from suppliers rather than going through Mitre 10’s Distribution Centre – a financial leakage having a significant impact on Mitre 10’s growth plans.

70 % Retention | 272:1 ROI

Case Study

IT channel incentive

Following a major internal restructure, 212F assisted in changing behaviour in a multinational IT industry vendor's sales channel.

26% Sales Growth | 40:1 ROI

Case Study

Stanley Black & Decker

Stanley Black & Decker's incentive program objective was sales growth. Find out how this was delivered a strong ROI and engaged customers.

21 % Over Target | 4:1 ROI

Case Study

3M Australia

How do you compete in a wholesale market where your dealer network can access your brands at a cheaper price? It’s like competing with yourself – it’s a Race To Win!

94 % Sales Claims | 86:1 ROI

Case Study

New Holland Australia

In a competitive agriculture market influenced by salespeople recommendations, find out how an incentive program drove sales growth and new product range.