A taste of ENGAGE articles in next issues
In ENGAGE # 6, we cover B2B Loyalty and Incentive program designs fundamentals
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- Loyalty and Incentives in Action Across Industry-Leading Brands!
Loyalty & Incentive programs can be adapted to deliver a range of outcomes for any industry. Hear from three different industries on how they have successful implemented programs for their customers.
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- The Long & Short of Customer Loyalty Programs
Explore how Binet & Field’s marketing principles apply to B2B loyalty and incentive programs—balancing short-term sales activation with long-term brand building for sustainable customer growth.
- Fitness Test Revisited – Future Proof your Incentive Program!
Five years on, we revisit our original checklist with 10 updated essentials to help future-proof your incentive program for impact, ROI, and long-term relevance.