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Customer Loyalty in the B2B Food Industry
The B2B food industry continues to face challenges that many others within the B2B space do not share. In the wake of COVID, the out-of-home takeaway sector such as restaurants, pubs and clubs are still dealing with the damage...
Best Food Distribution Loyalty Programs of 2023
Food distribution loyalty programs are a game-changer for both B2B and B2C food distribution clients. These customer loyalty programs, often called rewards programs, drive customer retention and boost customer loyalty. They are essential for businesses, including food delivery apps,...
The Role of OEM Loyalty Programs in Australia...
OEM loyalty programs are Swiss army tools for the industry in Australia and New Zealand; simultaneously supporting brand advocacy, share-of-wallet, and customer retention initiatives. These programs do a lot of heavy lifting in retaining brand loyalty, especially for the...
Game-Changing Tips for ICT Procurement
Get the Best from Your ICT Procurement Strategy In the fast-evolving landscape of information and communication technology (ICT), effective procurement processes have become a crucial component of achieving successful business outcomes. Whether you’re a part of the Australian government,...
Business Loyalty Programs
Australian and New Zealand B2B brands have begun to recognise the need for business-to-business loyalty programs as an essential way to separate from their competitors. These loyalty programs, often referred to as business rewards programs, play a vital role...
B2B Solar Loyalty Programs
Solar loyalty programs are changing the game by fusing sustainability with innovation within the solar industry. These solar loyalty programs have the potential to go beyond mere discounts, offering rewards that resonate with environmentally conscious customers by adding value...
B2B Automotive Loyalty Programs
Automotive loyalty programs are quickly being adopted across the automotive industry as valuable tools being used to encourage customer loyalty while also enhancing customer lifetime value. These loyalty programs are not only designed to retain loyal customers but also...