Every B2B industry has its own challenges when it comes to customer retention, channel engagement, and sales growth. What works in trade might not resonate in automotive, IT or agriculture. That’s why loyalty and incentive programs need to be built with the unique pressures and opportunities of each sector in mind.
Our expertise lies in designing B2B industry loyalty and incentive solutions that create measurable behavioural change. From strengthening relationships with distributors to protecting margins and rewarding customer commitment, we help businesses align program design with their commercial goals.
Explore the industries we work with below to see how tailored programs can give your business a competitive edge and deliver long-term results.
Each B2B industry demands a unique approach. Explore how we design loyalty and incentive solutions that address sector challenges and drive measurable results, tailored to your industry.
Every sector has unique markets within it. Explore each industry page to find detailed insights and examples that show how we’d design solutions for your business.
We’ve worked with B2B industries across Australia and New Zealand since 1996, building programs that address the unique pressures and pain points of each sector. From trade and automotive to IT, agriculture, and food service, our experience gives us a deep understanding of what drives results.
Explore our case studies to see how tailored loyalty and incentive solutions have helped businesses like yours strengthen relationships, protect margins, and achieve long-term growth.
Our programs are designed to create measurable behavioural change, whether that means increasing share of wallet, improving customer retention, or engaging channel partners. With expertise built across ANZ markets and backed by real results, we know how to turn loyalty and incentive strategies into long-term growth for your business.
Nulon are always looking at ways to engage with our customers and support your relationships in meaningful ways that create opportunities for mutual growth. We are extremely pleased with the results of Nulon Xccelerate Rewards. It’s a program like no other in our space and I would highly recommend the 212F.
212F are a proactive, supportive event partner who are responsive to the needs of our business. Our events are always delivered to an exceptionally high standard, and with 212F’s industry experience and amazing support we couldn’t ask for a better event partner in organisation of our annual National Conference.
212F has consistently delivered outstanding products and experiences over the many years and many program incarnations I have worked with them on. They deliver a top-tier experience all round – understanding the business objectives and tailoring the promotion/experience to suit.
212F do an excellent job of managing our rewards program, talking to our partner community – great clear communication, along with an in-depth understanding of our business needs. The engagement, the support, the forward thinking, it’s all been next level and hugely appreciated.
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