Inspire peak performance with aspirational rewards.
No matter your budget, customer demographics, or location, we can design the perfect reward mix for your B2B incentive and loyalty programme.
Great rewards that inspire peak performance are at the heart of any effective loyalty or incentive programme strategy. We have the best reward selection options to support the strategy and engage customers for any industry, regardless of budget.
Your programme will drive positive returns by influencing the correct behavioural changes in customers with a tailored loyalty program reward selection. Our experts across each reward stream will guide you on the top options to power your rewards programme strategy.
You’ll drive positive returns by influencing the right behaviour with the right programme rewards. Our experts across each reward stream will guide you on the best options to power your rewards programme strategy.
Merchandise rewards are the most commonly used B2B reward option. A proven winner in most reward programmes, it gives you a wide range of options to play with. Merchandise reward options can be tailored to any demographic, so your target audience gets a reward selection that suits them and their business. For many of our programmes, we provide tailored merchandise catalogues relating to our client’s business needs that can be reinvested into their business.
Merchandise has substantial “trophy value” since the receiver can show it off to others as a measure of their success. If the reward is commonly desirable, you can imagine the impact that reward will have on a customer’s loyalty. From a marketing perspective, it’s invaluable!
Incentive Travel is more aspirational than any other reward. Travel has a strong value proposition, and the status that comes with earning a place on a trip is far greater than any other reward. Offering an exclusive getaway to Queenstown or New York puts your program at the forefront of a customer’s thinking: “What do I need to do to get a place on that trip!?!”
Incentive Travel is generally reserved for the top performers of the programme, and this shared drive and qualification builds a community of like-minded, successful customers associated with your brand. These trips provide an unparalleled opportunity to connect with your customers on a personal level, fostering invaluable relationships that go beyond transactions. By spending quality time together in unique settings, you gain deeper insights into their needs and goals, strengthening loyalty and partnership.
Incentive Travel builds your brand by simple association. Word of mouth from a travel incentive can spread like wildfire. And, if you deliver an itinerary true to your brand, more and more of your target audience will strive to achieve. Travel incentives give you a powerful tool to grow your sales channels.
Visa prepaid cards give programme participants flexibility to get what they want. It offers something no other reward can: your brand in the wallet of customers like a pocket billboard. Every time they pull the card out to use, your brand is staring back. It’s instant, easy, cost-effective brand awareness for your programme and company.
Our brand iChoose is the only Kiwi-owned corporate Visa prepaid card brand that can manage and issue Visa prepaid cards in New Zealand. It offers all businesses the benefit of a single loyalty programme and reward offer to customers in both markets with the same reward message.
Branded Cash can fit into any programme design, either as a single-load gift card or ongoing recognition via a reloadable card. This flexibility in the reward mechanism means that finding the Branded Cash that complements the overall outcomes of a programme is easier to achieve and easily communicated to your target audience.
Nulon are always looking at ways to engage with our customers and support your relationships in meaningful ways that create opportunities for mutual growth. We are extremely pleased with the results of Nulon Xccelerate Rewards. It’s a program like no other in our space and I would highly recommend the 212F.
212F are a proactive, supportive event partner who are responsive to the needs of our business. Our events are always delivered to an exceptionally high standard, and with 212F’s industry experience and amazing support we couldn’t ask for a better event partner in organisation of our annual National Conference.
212F has consistently delivered outstanding products and experiences over the many years and many program incarnations I have worked with them on. They deliver a top-tier experience all round – understanding the business objectives and tailoring the promotion/experience to suit.
212F do an excellent job of managing our rewards program, talking to our partner community – great clear communication, along with an in-depth understanding of our business needs. The engagement, the support, the forward thinking, it’s all been next level and hugely appreciated.
Your customer is a key factor for reward selection in any B2B incentive programme. Rewards must be achievable and associated to the sales value required to earn the reward. when prefecture matched your incentive programme the rewards will deliver emotional trophy value to your customers and an ROI to your business.
Loyalty programme reward should deliver incremental greater reward options. Choice is key and steer clear of cash-based rewards. 212F is a strong promoter of rewards such as merchandise, exclusive incentive travel experiences, and branded prepaid Visa gift cards, allowing your customers to purchase exactly what they want.
Redemption rates and customer engagement are influential measurements of the effectiveness of your B2B rewards. If the rewards don’t speak to your customers, adapt quickly as the program rewards won’t change behaviour and achieve your programme goals.
Discover the latest trends for B2B rewards programs. Lift the game for your channel, distributor, and partner loyalty programs.
No question is too big or too small. We’d love to help you, whether that’s merchandise rewards, incentive travel destinations or prepaid gift card fulfilment and distribution. Give us a call or fill out the form below and we’ll be in touch soon.
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