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Sales Growth
You can slice or dice sales growth any way you want, but ultimately, we're always looking for growth in dollars, units or some other measure at 212f.
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Pain Points: Sales Growth
Struggling to drive consistent sales growth? Learn how to identify key issues and use B2B loyalty and incentive programs to create real behavioural change.
Strengthen Customer Relationships with Automo...
Boost loyalty in the automotive aftermarket with a B2B loyalty program. Learn how these programs drive sales, strengthen relationships, and build brand loyalty.
Calculating ROI for your B2B Loyalty Program
The initial acceptance of a B2B loyalty or incentive program is simple to gain once you've understood the value - calculate your ROI and defend your program!
Avoiding 5 Common Pitfalls for B2B Loyalty Pr...
We break down five of the most common pitfalls for B2B loyalty programs - follow our footsteps and don't fall for them!
Connecting Human Psychology and B2B Loyalty
An understanding of human psychology is the best way to make your B2B loyalty, reward or incentive program excel in the minds of your customers!
Create a Sales Incentive Target Weapon for Gr...
Targets are a typical “weapon” in the B2B incentive and reward program design armoury. But just like the saying “don’t bring a knife to a gunfight”... there are different models to achieve different outcomes.
Four B2B Sales Growth Alternatives for Loyalt...
Come with us as we break down four exciting B2B sales growth alternatives for loyalty programs - growth isn't always possible, but we've got ways around that!
Taking Customer Engagement to the Next Level...
You’ll find an increase in customer engagement after launching your B2B loyalty program, but we’re never happy to walk away with “good enough” results.
Understanding your B2B Customer Journey
Your one-stop shop to understanding the B2B customer journey, and how you can enhance it to step up your brand! We create loyalty programs that work.
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This is our brand-new New Zealand website, allowing us to provide an New Zealand view of B2B Loyalty, Incentives, and Rewards Programs. Please visit our International or Australian pages for more relevant local content.
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About Us
212F Labs
Our Approach
B2B Solutions
B2B Loyalty Programmes
Incentive Programmes
Rewards Programmes
Channel Sales Programmes
Loyalty and Incentive Platform
B2B Loyalty Communications
Rewards
Merchandise Rewards
Incentive Travel
Visa Gift Cards
Travel & Events
KoruGreen
Incentive Travel
Conferences
Education & Study Tours
Insights
Insights Blog
Case Studies
Engage Magazine
Contact