{"id":191,"date":"2022-11-23T15:47:25","date_gmt":"2022-11-23T04:47:25","guid":{"rendered":"https:\/\/new212fprod.wpenginepowered.com\/nz\/rewards-programs\/"},"modified":"2026-02-04T13:48:16","modified_gmt":"2026-02-04T00:48:16","slug":"rewards","status":"publish","type":"page","link":"https:\/\/212f.com\/nz\/rewards\/","title":{"rendered":"B2B Rewards Programs"},"content":{"rendered":"\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\">Our Loyalty &amp; Incentive Reward Options:<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div\n        class=\"single-card-block col-12 no-padding section-margin row\n    \">\n\n\n    \n                    <div class=\"col-12 image-rollover no-padding\">\n    <a class=\"col-12 row no-padding\" href=\"https:\/\/212f.com\/nz\/rewards\/merchandise-rewards\/\">\n<div class=\"col-12 no-padding image-wrapper\">\n<div class=\"the-image\" style=\"background-image: url(https:\/\/212f.com\/nz\/wp-content\/uploads\/sites\/3\/2024\/09\/iStock-1437699725.jpg)\"><\/div>\n<\/div>\n<div class=\"the-excerpt col-12 no-padding\">\n<h3 class=\"flex-middle row\">Merchandise    <\/h3>\n    <p>Merchandise Rewards offer choice to any customer demographic and maximises a loyalty reward budget.  <\/p>\n\n<\/div>\n<\/a>\n<\/div>\n\n        \n\n        \n\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div\n        class=\"single-card-block col-12 no-padding section-margin row\n    \">\n\n\n    \n                    <div class=\"col-12 image-rollover no-padding\">\n    <a class=\"col-12 row no-padding\" href=\"https:\/\/212f.com\/nz\/rewards\/corporate-incentive-travel\/\">\n<div class=\"col-12 no-padding image-wrapper\">\n<div class=\"the-image\" style=\"background-image: url(https:\/\/212f.com\/nz\/wp-content\/uploads\/sites\/3\/2024\/10\/Travel19.jpg)\"><\/div>\n<\/div>\n<div class=\"the-excerpt col-12 no-padding\">\n<h3 class=\"flex-middle row\">Incentive Travel    <\/h3>\n    <p>Creating memorable incentive travel experiences for your customers &amp; partners.<\/p>\n\n<\/div>\n<\/a>\n<\/div>\n\n        \n\n        \n\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div\n        class=\"single-card-block col-12 no-padding section-margin row\n    \">\n\n\n    \n                    <div class=\"col-12 image-rollover no-padding\">\n    <a class=\"col-12 row no-padding\" href=\"https:\/\/212f.com\/nz\/rewards\/visa-gift-card-nz\/\">\n<div class=\"col-12 no-padding image-wrapper\">\n<div class=\"the-image\" style=\"background-image: url(https:\/\/212f.com\/nz\/wp-content\/uploads\/sites\/3\/2024\/11\/Long-image-Incremental-sizing-59.png)\"><\/div>\n<\/div>\n<div class=\"the-excerpt col-12 no-padding\">\n<h3 class=\"flex-middle row\">Visa Gift Cards    <\/h3>\n    <p>You choose the reason. They choose the Reward! Branded cash that offer the ultimate choice. <\/p>\n\n<\/div>\n<\/a>\n<\/div>\n\n        \n\n        \n\n<\/div>\n<\/div>\n<\/div>\n\n\n\n\n\t<section   class=\"two-column-block block-section alignfull col-12 row dark \"\n\t\t>\n\n\t<div class=\"row  flex-start container container-xxl\">\n\n\t\t<div class=\"block-title-section row col-12 col-8-l no-padding \">\n<div class=\"col-12 no-padding\">\n<h2 class=\"\">\nAlign your Rewards Mix to Your<br>B2B Solutions\n<\/h2>\n\n<\/div><div class=\"block-text-area col-12 no-padding p-size \"><p>Great rewards that inspire peak performance are at the heart of any effective loyalty or incentive programme strategy. We have the best reward selection options to support the strategy and engage customers for any industry, regardless of budget.<\/p>\n<p>Your programme will drive positive returns by influencing the correct behavioural changes in customers with a tailored loyalty program reward selection. Our experts across each reward stream will guide you on the top options to power your B2B rewards programs strategy.<\/p>\n<p>You&#8217;ll drive positive returns by influencing the right behaviour with the right programme rewards. Our experts across each reward stream will guide you on the best options to power your business rewards programs strategy.<\/p>\n<\/div>\n\n\n\n\n<div class=\"the-ctas row col-12 no-padding  flex-middle \">\n\n\n\t\t\t\t\t\t\t\t\t<a class=\"button button-default-color bubble-button\" href=\"#rewards\"\n\t\t\t\t\t>Get in touch<\/a>\n\t\t\t\t\n\t\t<\/div>\n\n\n<\/div>\n   \n\n\t\t\n\n<div class=\"col-12 col-4-l select-image right-side flex-middle row\">\n\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/212f.com\/nz\/wp-content\/uploads\/sites\/3\/2024\/10\/212F-Website-square-Image-510-x-510-Template-9.png\" alt=\"rewards\">\n\t\t\t\t\t\t <\/div>\n\n\t\t\t\n\n\n\t\n\n\t<\/div>\n\n\n<\/section>\n\n\n\n\n\n<hr class=\"wp-block-separator has-text-color has-white-color has-alpha-channel-opacity has-white-background-color has-background\" \/>\n\n\n\n\n\t<section   class=\"two-column-block block-section alignfull col-12 row dark \"\n\t\t  style=\"background-image:url(https:\/\/212f.com\/nz\/wp-content\/uploads\/sites\/3\/2024\/10\/grey-waves.png);background-repeat: no-repeat;background-size: cover;background-position: top center;\" >\n\n\t<div class=\"row  flex-start container container-xxl\">\n\n\t\t<div class=\"block-title-section row col-12 col-8-l no-padding \">\n<div class=\"col-12 no-padding\">\n<h2 class=\"\">\nMerchandise\n<\/h2>\n\n<\/div><div class=\"block-text-area col-12 no-padding p-size \"><p>Merchandise rewards are the most commonly used <a href=\"https:\/\/www.b2binternational.com\/insights\/\" rel=\"nofollow noopener\" target=\"_blank\">B2B reward option<\/a>. A proven winner in most reward programmes, it gives you a wide range of options to play with. Merchandise reward options can be tailored to any demographic, so your target audience gets a reward selection that suits them and their business. For many of our programmes, we provide tailored merchandise catalogues relating to our client\u2019s business needs that can be reinvested into their business.<\/p>\n<p>Merchandise has substantial \u201ctrophy value\u201d since the receiver can show it off to others as a measure of their success. If the reward is commonly desirable, you can imagine the impact that reward will have on a customer\u2019s loyalty. From a marketing perspective, it\u2019s invaluable!<\/p>\n<\/div>\n\n\n\n\n<div class=\"the-ctas row col-12 no-padding  flex-middle \">\n\n\n\t\t\t\t\t\t\t\t\t<a class=\"button button-default-color \" href=\"https:\/\/212f.com\/nz\/rewards\/merchandise-rewards\/\">Merchandise Rewards<\/a>\n\t\t\t\t\n\t\t<\/div>\n\n\n<\/div>\n   \n\n\t\t\n\n<div class=\"col-12 col-4-l select-image right-side flex-middle row\">\n\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/212f.com\/nz\/wp-content\/uploads\/sites\/3\/2024\/09\/merch-design.png\" alt=\"Incentive program merchandise rewards\">\n\t\t\t\t\t\t <\/div>\n\n\t\t\t\n\n\n\t\n\n\t<\/div>\n\n\n<\/section>\n\n\n\n\n\n<section  class=\"fifty-block col-12 no-padding section-margin row  alignfull\" style=\"background: url(https:\/\/212f.com\/nz\/wp-content\/uploads\/sites\/3\/2024\/09\/iStock-1199978526.jpg); background-position: center center; background-repeat: no-repeat; background-size: cover;\">\n\n\n    <div class=\"text-side col-12 col-6-l no-padding row flex-center dark-grey  image-left \">\n\n        \n    <div class=\"text-wrapper\">\n<h2>Travel Incentives<\/h2><p>Incentive Travel is more aspirational than any other reward. Travel has a strong value proposition, and the status that comes with earning a place on a trip is far greater than any other reward. Offering an exclusive getaway to Queenstown or New York puts your program at the forefront of a customer\u2019s thinking: \u201cWhat do I need to do to get a place on that trip!?!\u201d<\/p>\n<p>Incentive Travel is generally reserved for the top performers of the programme, and this shared drive and qualification builds a community of like-minded, successful customers associated with your brand. These trips provide an unparalleled opportunity to connect with your customers on a personal level, fostering invaluable relationships that go beyond transactions. By spending quality time together in unique settings, you gain deeper insights into their needs and goals, strengthening loyalty and partnership.<\/p>\n<p>Incentive Travel builds your brand by simple association. Word of mouth from a travel incentive can spread like wildfire. And, if you deliver an itinerary true to your brand, more and more of your target audience will strive to achieve. Travel incentives give you a powerful tool to grow your sales channels.<\/p>\n\n\t\t\t\t\t\t\t\t\t<div class=\"row\"><a class=\"button button-default-color \" href=\"https:\/\/212f.com\/nz\/rewards\/corporate-incentive-travel\/\">Travel Incentives<\/a><\/div>\n\t\t\t\t\n\t\t\n        <\/div>\n\n\n\n    <\/div>\n\n\n    <div class=\"image-side none flex-l col-6-l no-padding row image-left\">\n        \n    <img decoding=\"async\" src=\"https:\/\/212f.com\/nz\/wp-content\/uploads\/sites\/3\/2024\/09\/iStock-1199978526.jpg\" alt=\"Sustainable travel incentives shown by airplane above forest\">\n\n        <\/div>\n<\/section>\n\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n\n\t<section   class=\"two-column-block block-section alignfull col-12 row dark \"\n\t\t>\n\n\t<div class=\"row  flex-start container container-xxl\">\n\n\t\t<div class=\"block-title-section row col-12 col-8-l no-padding \">\n<div class=\"col-12 no-padding\">\n<h2 class=\"\">\nBranded Cash \u2013 Visa Prepaid Cards \n<\/h2>\n\n<\/div><div class=\"block-text-area col-12 no-padding p-size \"><p>Visa prepaid cards give programme participants flexibility to get what they want. It offers something no other reward can: your brand in the wallet of customers like a pocket billboard. Every time they pull the card out to use, your brand is staring back. It\u2019s instant, easy, cost-effective brand awareness for your programme and company.<\/p>\n<p>Our brand <a href=\"https:\/\/ichoosecard.com\/\" target=\"_blank\" rel=\"noopener\">iChoose<\/a> is the only Kiwi-owned corporate Visa prepaid card brand that can manage and issue Visa prepaid cards in New Zealand. It offers all businesses the benefit of a single loyalty programme and reward offer to customers in both markets with the same reward message.<\/p>\n<p>Branded Cash can fit into any programme design, either as a single-load gift card or ongoing recognition via a reloadable card. This flexibility in the reward mechanism means that finding the Branded Cash that complements the overall outcomes of a programme is easier to achieve and easily communicated to your target audience.<\/p>\n<\/div>\n\n\n\n\n<div class=\"the-ctas row col-12 no-padding  flex-middle \">\n\n\n\t\t\t\t\t\t\t\t\t<a class=\"button button-default-color \" href=\"https:\/\/212f.com\/nz\/rewards\/visa-prepaid-cards\/\">VISA Gift Cards<\/a>\n\t\t\t\t\n\t\t<\/div>\n\n\n<\/div>\n   \n\n\t\t\n\n<div class=\"col-12 col-4-l select-image right-side flex-middle row\">\n\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/212f.com\/nz\/wp-content\/uploads\/sites\/3\/2024\/10\/212F-Website-square-Image-510-x-510-Template.png\" alt=\"prepaid visa gift card corporate\">\n\t\t\t\t\t\t <\/div>\n\n\t\t\t\n\n\n\t\n\n\t<\/div>\n\n\n<\/section>\n\n\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n\n<section\nclass=\"list-block block-section alignfull col-12 row light\"\nstyle=\"background-image: url(https:\/\/212f.com\/nz\/wp-content\/uploads\/sites\/3\/2024\/10\/red-waves.png); background-repeat: no-repeat; background-size: cover; background-position: center center;\"\n>\n\n<div class=\"row container container-xxl flex-top\">\n<div class=\"row col-12 no-padding flex-top\">\n\n<div class=\"block-title-section row col-12 no-padding \">\n\n<div class=\"col-12 col-10-xxl no-padding\">\n<h2 class=\"has-text-align-center\">\n212F &#8211; Your Perfect Rewards Supplier\n<\/h2>\n\n<\/div>\n\n<\/div>\n\n\n\n<ul  class=\"the-columns col-12 no-padding row flex-center flex-top\">\n<!-- Column layout depending on the switch value -->\n<li class=\"items col-12 col-6-t col-4-l no-padding\">\n\n\n<!-- Content loop with optional icon, title, text area, and link -->\n\n\n        \n        <div class=\"item-wrapper\">\n                    <div class=\"text-icon\">\n\n\n                    <?xml version=\"1.0\" encoding=\"UTF-8\"?><svg 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           <\/div>\n            \n        <div class=\"text\">\n                <!-- Display list title and text area -->\n                                <h5>Experience Across ANZ<br>Markets Since 1996<\/h5>                \n                <\/div>\n\n\n                <\/div>\n                <\/li>\n\n\n<\/ul> <\/div>\n\n\n\n\n<\/div>\n\n<\/section>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n\n\n<section  class=\"testimonial-block col-12 row dark-bubble light-grey section-margin\">\n\n\n\n\n\n            <div class=\"inner-block col-12 row flex-center no-padding\">\n\n                 <h2>Proven Results, Satisfied Customers<\/h2> \n\n\n\n\n\n\n\n\t\t\t<\/div>\n\n<div class=\"content-slider col-12\">\n\n<div class=\"row col-12 flex-center no-padding\">\n        <ul class=\"col-12 no-padding row flex-middle slider-slick testimonialslider\">\n                      \n\n<li class=\"inner-slide no-padding row\">\n  <div class=\"wrapper-div col-12 row flex-top no-padding\">\n          <div class=\"the-slide col-12  \">\n\n  \n      <img decoding=\"async\" src=\"https:\/\/212f.com\/nz\/wp-content\/uploads\/sites\/3\/2024\/11\/nulon-removebg-preview.png\" alt=\"\">\n\n    \n    <blockquote>\n      <p>Nulon are always looking at ways to engage with our customers and support your relationships in meaningful ways that create opportunities for mutual growth. We are extremely pleased with the results of Nulon Xccelerate Rewards. It\u2019s a program like no other in our space and I would highly recommend the 212F.<\/p>\n    <\/blockquote>\n    <h5>Tom Murray &#9679; <span>Channel Marketing Manager<\/span><\/h5>\n\n    <\/div>\n\n\n  <\/div>\n<\/li>\n\n\n\n                      \n\n<li class=\"inner-slide no-padding row\">\n  <div class=\"wrapper-div col-12 row flex-top no-padding\">\n          <div class=\"the-slide col-12  \">\n\n  \n      <img decoding=\"async\" src=\"https:\/\/212f.com\/nz\/wp-content\/uploads\/sites\/3\/2024\/11\/forty_winks-removebg-preview-1.png\" alt=\"\">\n\n    \n    <blockquote>\n      <p>212F are a proactive, supportive event partner who are responsive to the needs of our business. Our events are always delivered to an exceptionally high standard, and with 212F\u2019s industry experience and amazing support we couldn\u2019t ask for a better event partner in organisation of our annual National Conference.<\/p>\n    <\/blockquote>\n    <h5>Melanie Cornelius &#9679; <span>Executive Assistant<\/span><\/h5>\n\n    <\/div>\n\n\n  <\/div>\n<\/li>\n\n\n\n                      \n\n<li class=\"inner-slide no-padding row\">\n  <div class=\"wrapper-div col-12 row flex-top no-padding\">\n          <div class=\"the-slide col-12  \">\n\n  \n      <img decoding=\"async\" src=\"https:\/\/212f.com\/nz\/wp-content\/uploads\/sites\/3\/2024\/11\/rinnai-removebg-preview.png\" alt=\"\">\n\n    \n    <blockquote>\n      <p>212F has consistently delivered outstanding products and experiences over the many years and many program incarnations I have worked with them on. They deliver a top-tier experience all round &#8211; understanding the business objectives and tailoring the promotion\/experience to suit.<\/p>\n    <\/blockquote>\n    <h5>Fiona Harris &#9679; <span>Marketing & Product Manager<\/span><\/h5>\n\n    <\/div>\n\n\n  <\/div>\n<\/li>\n\n\n\n                      \n\n<li class=\"inner-slide no-padding row\">\n  <div class=\"wrapper-div col-12 row flex-top no-padding\">\n          <div class=\"the-slide col-12  \">\n\n  \n      <img decoding=\"async\" src=\"https:\/\/212f.com\/nz\/wp-content\/uploads\/sites\/3\/2024\/11\/HP_Blue_RGB_150_MD-e1728443674213.png\" alt=\"\">\n\n    \n    <blockquote>\n      <p>212F do an excellent job of managing our rewards program, talking to our partner community &#8211; great clear communication, along with an in-depth understanding of our business needs. The engagement, the support, the forward thinking, it\u2019s all been next level and hugely appreciated.<\/p>\n    <\/blockquote>\n    <h5>Kim Mckay &#9679; <span>HP New Zealand<\/span><\/h5>\n\n    <\/div>\n\n\n  <\/div>\n<\/li>\n\n\n\n                              <\/ul>\n      <\/div>\n\n<\/div>\n       \n\t\t\t\t\t\t\n\n\n\n    <\/section>\n\n\n\n\n\n\n\n\n\n\n<section  class=\"faq-block block-section page-push  alignfull row col-12 no-padding dark\"\n\t\t>\n\n\n\t\t<div class=\"container container-xxl \">\n\n\t\t\t<div class=\"col-12 col-8-xxl row no-padding\">\n\t\t\t<div class=\"block-title-section row col-12 no-padding \">\n\n<div class=\"col-12 col-10-xxl no-padding\">\n<h2 class=\"has-text-align-center\">\nFrequently Asked Questions\n<\/h2>\n\n<\/div>\n\n<\/div>\n\t\t\t\n\n\n <ul class=\"col-12 no-padding row flex-center\">\n\n            <li class=\"col-12 text-box\">\n             <div class=\"question col-12 row flex-middle no-padding\">\n              <a  href=\"javascript:void(0);\" class=\"col-12 no-padding\"  href=\"#\">\n\n                <img decoding=\"async\" class=\"no-shadow faqclose\" src=\"https:\/\/212f.com\/nz\/wp-content\/themes\/212f-2024-theme\/library\/images\/block-images\/icon-minus-square.svg\" alt=\"close\"\/>\n                <img decoding=\"async\" class=\"no-shadow faqopen\" src=\"https:\/\/212f.com\/nz\/wp-content\/themes\/212f-2024-theme\/library\/images\/block-images\/icon-plus-square.svg\" alt=\"open\"\/>\n                <h6>What factors should be considered when choosing rewards for a B2B incentive programme? <\/h6>\n\n              <\/a>\n            <\/div>\n            <div class=\"accordion-panel\">\n                <p>Your customer is a key factor for reward selection in any B2B incentive programme. Rewards must be achievable and associated to the sales value required to earn the reward. when prefecture matched your incentive programme the rewards will deliver emotional trophy value to your customers and an ROI to your business. <\/p>\n\n             <\/div>\n            <\/li>\n\n\n\n                    <li class=\"col-12 text-box\">\n             <div class=\"question col-12 row flex-middle no-padding\">\n              <a  href=\"javascript:void(0);\" class=\"col-12 no-padding\"  href=\"#\">\n\n                <img decoding=\"async\" class=\"no-shadow faqclose\" src=\"https:\/\/212f.com\/nz\/wp-content\/themes\/212f-2024-theme\/library\/images\/block-images\/icon-minus-square.svg\" alt=\"close\"\/>\n                <img decoding=\"async\" class=\"no-shadow faqopen\" src=\"https:\/\/212f.com\/nz\/wp-content\/themes\/212f-2024-theme\/library\/images\/block-images\/icon-plus-square.svg\" alt=\"open\"\/>\n                <h6>What are some popular types of rewards for B2B loyalty programmes? <\/h6>\n\n              <\/a>\n            <\/div>\n            <div class=\"accordion-panel\">\n                <p>Loyalty programme reward should deliver incremental greater reward options. Choice is key and steer clear of cash-based rewards. 212F is a strong promoter of rewards such as merchandise, exclusive incentive travel experiences, and branded prepaid Visa gift cards, allowing your customers to purchase exactly what they want.<\/p>\n\n             <\/div>\n            <\/li>\n\n\n\n                    <li class=\"col-12 text-box\">\n             <div class=\"question col-12 row flex-middle no-padding\">\n              <a  href=\"javascript:void(0);\" class=\"col-12 no-padding\"  href=\"#\">\n\n                <img decoding=\"async\" class=\"no-shadow faqclose\" src=\"https:\/\/212f.com\/nz\/wp-content\/themes\/212f-2024-theme\/library\/images\/block-images\/icon-minus-square.svg\" alt=\"close\"\/>\n                <img decoding=\"async\" class=\"no-shadow faqopen\" src=\"https:\/\/212f.com\/nz\/wp-content\/themes\/212f-2024-theme\/library\/images\/block-images\/icon-plus-square.svg\" alt=\"open\"\/>\n                <h6>How do you measure the effectiveness of B2B rewards? <\/h6>\n\n              <\/a>\n            <\/div>\n            <div class=\"accordion-panel\">\n                <p>Redemption rates and customer engagement are influential measurements of the effectiveness of your B2B rewards. If the rewards don&#8217;t speak to your customers, adapt quickly as the program rewards won&#8217;t change behaviour and achieve your programme goals. <\/p>\n\n             <\/div>\n            <\/li>\n\n\n\n        \n<\/ul>\n<\/div>\n\n\n\t\t<\/div>\n\n\n\n<\/section>\n\n\n\n<section  class=\"article-loop article-block block-section col-12 row alignfull  dark\"\n\t\t>\n\n\n\t<div class=\"row flex-middle container container-xxl\">\n\n\t\t\t<div class=\"block-title-section row col-12 no-padding \">\n\n<div class=\"col-12 col-10-xxl no-padding\">\n<h2 class=\"has-text-align-center\">\nCheck out the latest trends\n<\/h2>\n\n<\/div>\n<div class=\"block-text-area col-12 no-padding p-size has-text-align-center\"><p>Discover the latest trends for B2B rewards programs. Lift the game for your channel, distributor, and partner loyalty programs.<\/p>\n<\/div>\n\n<\/div>\n<div class=\"col-12 article-wrapper row no-padding\">\n\n\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"col-12 col-6-l article-tile\">\n\t\t\t\t\t\t<a class=\"article-content col-12 no-padding row\" href=\"https:\/\/212f.com\/nz\/insights\/customer-retention-strategies\/\">\r\n\t<div class=\"col-12 row flex-content-top no-padding\">\r\n\t\t<div class=\"blog-image-wrapper col-4 no-padding\">\r\n\t\t\t<div class=\"blog-image\" >\r\n\r\n\t\t\t\t<div class=\"the-image\" style=\"background-image: url(https:\/\/212f.com\/nz\/wp-content\/uploads\/sites\/3\/2026\/04\/B2B-Loyalty-vs-B2B-Incentives-2.jpg)\"><\/div>\r\n\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"col-8 row flex-top content-section\">\r\n\t\t<h5 class=\"col-12\">\r\n\r\n\r\n\t\t5 Signs Your Customer Retention Strategy Is F&#8230;\t\t<\/h5>\r\n\t\t<div class=\"col-12 blog-content\">Many customer retention strategies fail quietly as partner engagement declines. Discover five warning signs your retention approach is underperforming, and how loyalty and incentive programs can rebuild engagement and long-term revenue.<\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/a>\t\t\t <\/div>\n\n\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"col-12 col-6-l article-tile\">\n\t\t\t\t\t\t<a class=\"article-content col-12 no-padding row\" href=\"https:\/\/212f.com\/nz\/insights\/b2b-loyalty-rewards-program-that-works\/\">\r\n\t<div class=\"col-12 row flex-content-top no-padding\">\r\n\t\t<div class=\"blog-image-wrapper col-4 no-padding\">\r\n\t\t\t<div class=\"blog-image\" >\r\n\r\n\t\t\t\t<div class=\"the-image\" style=\"background-image: url(https:\/\/212f.com\/nz\/wp-content\/uploads\/sites\/3\/2024\/10\/Rewarding5.jpg)\"><\/div>\r\n\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"col-8 row flex-top content-section\">\r\n\t\t<h5 class=\"col-12\">\r\n\r\n\r\n\t\tDesigning B2B Rewards Programs for Loyalty an&#8230;\t\t<\/h5>\r\n\t\t<div class=\"col-12 blog-content\">B2B rewards programs help manufacturers and distributors influence partner behaviour, strengthen loyalty, and drive sales growth. A strategic approach ensures incentives motivate the actions that deliver measurable commercial outcomes.<\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/a>\t\t\t <\/div>\n\n\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"col-12 col-6-l article-tile\">\n\t\t\t\t\t\t<a class=\"article-content col-12 no-padding row\" href=\"https:\/\/212f.com\/nz\/insights\/ceo-guide-b2b-loyalty\/\">\r\n\t<div class=\"col-12 row flex-content-top no-padding\">\r\n\t\t<div class=\"blog-image-wrapper col-4 no-padding\">\r\n\t\t\t<div class=\"blog-image\" >\r\n\r\n\t\t\t\t<div class=\"the-image\" style=\"background-image: url(https:\/\/212f.com\/nz\/wp-content\/uploads\/sites\/3\/2026\/04\/Supercharging-Your-Business-7-Strategies-for-Successful-B2B-Incentive-Marketing-4.jpg)\"><\/div>\r\n\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"col-8 row flex-top content-section\">\r\n\t\t<h5 class=\"col-12\">\r\n\r\n\r\n\t\tThe CEO&#8217;s Guide to B2B Loyalty: How One Progr&#8230;\t\t<\/h5>\r\n\t\t<div class=\"col-12 blog-content\">A B2B loyalty program can unite your entire enterprise. Our CEO&#8217;s Guide reveals how one strategy can align Sales, Marketing, and HR for powerful, integrated growth.<\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/a>\t\t\t <\/div>\n\n\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"col-12 col-6-l article-tile\">\n\t\t\t\t\t\t<a class=\"article-content col-12 no-padding row\" href=\"https:\/\/212f.com\/nz\/insights\/b2b-growth-strategy-flywheel\/\">\r\n\t<div class=\"col-12 row flex-content-top no-padding\">\r\n\t\t<div class=\"blog-image-wrapper col-4 no-padding\">\r\n\t\t\t<div class=\"blog-image\" >\r\n\r\n\t\t\t\t<div class=\"the-image\" style=\"background-image: url(https:\/\/212f.com\/nz\/wp-content\/uploads\/sites\/3\/2026\/04\/Supercharging-Your-Business-7-Strategies-for-Successful-B2B-Incentive-Marketing-2.jpg)\"><\/div>\r\n\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"col-8 row flex-top content-section\">\r\n\t\t<h5 class=\"col-12\">\r\n\r\n\r\n\t\tThe B2B Growth Flywheel: The Ultimate B2B Gro&#8230;\t\t<\/h5>\r\n\t\t<div class=\"col-12 blog-content\">Move beyond the funnel with our powerful B2B growth strategy. Learn how to combine incentives, rewards, and travel to create unstoppable, long-term momentum.<\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/a>\t\t\t <\/div>\n\n\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"col-12 col-6-l article-tile\">\n\t\t\t\t\t\t<a class=\"article-content col-12 no-padding row\" href=\"https:\/\/212f.com\/nz\/insights\/b2b-incentive-program-kpis\/\">\r\n\t<div class=\"col-12 row flex-content-top no-padding\">\r\n\t\t<div class=\"blog-image-wrapper col-4 no-padding\">\r\n\t\t\t<div class=\"blog-image\" >\r\n\r\n\t\t\t\t<div class=\"the-image\" style=\"background-image: url(https:\/\/212f.com\/nz\/wp-content\/uploads\/sites\/3\/2026\/04\/Supercharging-Your-Business-7-Strategies-for-Successful-B2B-Incentive-Marketing-1.jpg)\"><\/div>\r\n\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"col-8 row flex-top content-section\">\r\n\t\t<h5 class=\"col-12\">\r\n\r\n\r\n\t\tDeath to Vanity Metrics: 5 Incentive Program&#8230;\t\t<\/h5>\r\n\t\t<div class=\"col-12 blog-content\">Ditch vanity metrics for good. Discover the 5 essential B2B incentive program KPIs that measure true business growth.<\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/a>\t\t\t <\/div>\n\n\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"col-12 col-6-l article-tile\">\n\t\t\t\t\t\t<a class=\"article-content col-12 no-padding row\" href=\"https:\/\/212f.com\/nz\/insights\/b2b-loyalty-solutions-anz-2026\/\">\r\n\t<div class=\"col-12 row flex-content-top no-padding\">\r\n\t\t<div class=\"blog-image-wrapper col-4 no-padding\">\r\n\t\t\t<div class=\"blog-image\" >\r\n\r\n\t\t\t\t<div class=\"the-image\" style=\"background-image: url(https:\/\/212f.com\/nz\/wp-content\/uploads\/sites\/3\/2025\/12\/B2B-Loyalty-vs-B2B-Incentives.jpg)\"><\/div>\r\n\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div class=\"col-8 row flex-top content-section\">\r\n\t\t<h5 class=\"col-12\">\r\n\r\n\r\n\t\t212F&#8217;s B2B 2026 Growth Playbook: Leading B2B&#8230;\t\t<\/h5>\r\n\t\t<div class=\"col-12 blog-content\">Explore the top B2B loyalty solutions  in our 2026 playbook. Get data-driven insights and strategies to increase customer retention and drive business growth.<\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n<\/a>\t\t\t <\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\n\n\n<div class=\"the-ctas row col-12 no-padding  flex-middle flex-center text-center\">\n\n\n\t\t\t\t\t\t\t\t\t<a class=\"button button-default-color \" href=\"https:\/\/212f.com\/nz\/insights\/\">See All Our Insights<\/a>\n\t\t\t\t\n\t\t<\/div>\n\n\n\t\t<\/div>\n\n<\/section>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<section id='rewards' class=\"form-block block-section page-push  alignfull  row col-12 no-padding  dark \">\n\n\n\t\t<div id=\"13_id\" class=\"  container container-xxl  \">\n\n\t\t\t<div class=\"col-12 col-8-l row no-padding\">\n\n\t\t\t<script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\nvar gform;gform||(document.addEventListener(\"gform_main_scripts_loaded\",function(){gform.scriptsLoaded=!0}),document.addEventListener(\"gform\/theme\/scripts_loaded\",function(){gform.themeScriptsLoaded=!0}),window.addEventListener(\"DOMContentLoaded\",function(){gform.domLoaded=!0}),gform={domLoaded:!1,scriptsLoaded:!1,themeScriptsLoaded:!1,isFormEditor:()=>\"function\"==typeof InitializeEditor,callIfLoaded:function(o){return!(!gform.domLoaded||!gform.scriptsLoaded||!gform.themeScriptsLoaded&&!gform.isFormEditor()||(gform.isFormEditor()&&console.warn(\"The use of gform.initializeOnLoaded() is deprecated in the form editor context and will be removed in Gravity Forms 3.1.\"),o(),0))},initializeOnLoaded:function(o){gform.callIfLoaded(o)||(document.addEventListener(\"gform_main_scripts_loaded\",()=>{gform.scriptsLoaded=!0,gform.callIfLoaded(o)}),document.addEventListener(\"gform\/theme\/scripts_loaded\",()=>{gform.themeScriptsLoaded=!0,gform.callIfLoaded(o)}),window.addEventListener(\"DOMContentLoaded\",()=>{gform.domLoaded=!0,gform.callIfLoaded(o)}))},hooks:{action:{},filter:{}},addAction:function(o,r,e,t){gform.addHook(\"action\",o,r,e,t)},addFilter:function(o,r,e,t){gform.addHook(\"filter\",o,r,e,t)},doAction:function(o){gform.doHook(\"action\",o,arguments)},applyFilters:function(o){return gform.doHook(\"filter\",o,arguments)},removeAction:function(o,r){gform.removeHook(\"action\",o,r)},removeFilter:function(o,r,e){gform.removeHook(\"filter\",o,r,e)},addHook:function(o,r,e,t,n){null==gform.hooks[o][r]&&(gform.hooks[o][r]=[]);var d=gform.hooks[o][r];null==n&&(n=r+\"_\"+d.length),gform.hooks[o][r].push({tag:n,callable:e,priority:t=null==t?10:t})},doHook:function(r,o,e){var t;if(e=Array.prototype.slice.call(e,1),null!=gform.hooks[r][o]&&((o=gform.hooks[r][o]).sort(function(o,r){return o.priority-r.priority}),o.forEach(function(o){\"function\"!=typeof(t=o.callable)&&(t=window[t]),\"action\"==r?t.apply(null,e):e[0]=t.apply(null,e)})),\"filter\"==r)return e[0]},removeHook:function(o,r,t,n){var e;null!=gform.hooks[o][r]&&(e=(e=gform.hooks[o][r]).filter(function(o,r,e){return!!(null!=n&&n!=o.tag||null!=t&&t!=o.priority)}),gform.hooks[o][r]=e)}});\n\/* ]]> *\/\n<\/script>\n\n                <div class='gf_browser_gecko gform_wrapper gravity-theme gform-theme--no-framework' data-form-theme='gravity-theme' data-form-index='0' id='gform_wrapper_13' ><div id='gf_13' class='gform_anchor' tabindex='-1'><\/div>\n                        <div class='gform_heading'>\n                            <h2 class=\"gform_title\">We&#8217;re always game to talk about the impact of rewards in B2B programs.<\/h2>\n                            <p class='gform_description'>No question is too big or too small. We\u2019d love to help you, whether that\u2019s merchandise rewards, incentive travel destinations or prepaid gift card fulfilment and distribution. Give us a call or fill out the form below and we&#8217;ll be in touch soon.<\/p>\n\t\t\t\t\t\t\t<p class='gform_required_legend'>&quot;<span class=\"gfield_required gfield_required_asterisk\">*<\/span>&quot; indicates required fields<\/p>\n                        <\/div><form method='post' enctype='multipart\/form-data' target='gform_ajax_frame_13' id='gform_13'  action='\/nz\/wp-json\/wp\/v2\/pages\/191#gf_13' data-formid='13' novalidate><div class='gf_invisible ginput_recaptchav3' data-sitekey='6LeEv60dAAAAAEwTT8CwpRqkP2c6UjVKcyBxzG3K' data-tabindex='0'><input id=\"input_8e399e37a2d8b9b4ef974e27dd6ffaa0\" class=\"gfield_recaptcha_response\" type=\"hidden\" name=\"input_8e399e37a2d8b9b4ef974e27dd6ffaa0\" value=\"\"\/><\/div> \r\n <input type='hidden' class='gforms-pum' value='{\"closepopup\":false,\"closedelay\":0,\"openpopup\":false,\"openpopup_id\":0}' \/>\n                        <div class='gform-body gform_body'><div id='gform_fields_13' class='gform_fields top_label form_sublabel_below description_below validation_below'><div id=\"field_13_20\" class=\"gfield gfield--type-honeypot gform_validation_container field_sublabel_below gfield--has-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_13_20'>Company<\/label><div class='ginput_container'><input name='input_20' id='input_13_20' type='text' value='' autocomplete='new-password'\/><\/div><div class='gfield_description' id='gfield_description_13_20'>This field is for validation purposes and should be left unchanged.<\/div><\/div><fieldset id=\"field_13_3\" class=\"gfield gfield--type-name gfield--input-type-name gfield_contains_required field_sublabel_hidden_label gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible\"  ><legend class='gfield_label gform-field-label gfield_label_before_complex' >Name<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/legend><div class='ginput_complex ginput_container ginput_container--name no_prefix has_first_name no_middle_name has_last_name no_suffix gf_name_has_2 ginput_container_name gform-grid-row' id='input_13_3'>\n                            \n                            <span id='input_13_3_3_container' class='name_first gform-grid-col gform-grid-col--size-auto' >\n                                                    <input type='text' name='input_3.3' id='input_13_3_3' value=''   aria-required='true'   placeholder='First Name *'  \/>\n                                                    <label for='input_13_3_3' class='gform-field-label gform-field-label--type-sub hidden_sub_label screen-reader-text'>First<\/label>\n                                                <\/span>\n                            \n                            <span id='input_13_3_6_container' class='name_last gform-grid-col gform-grid-col--size-auto' >\n                                                    <input type='text' name='input_3.6' id='input_13_3_6' value=''   aria-required='true'   placeholder='Last Name *'  \/>\n                                                    <label for='input_13_3_6' class='gform-field-label gform-field-label--type-sub hidden_sub_label screen-reader-text'>Last<\/label>\n                                                <\/span>\n                            \n                        <\/div><\/fieldset><div id=\"field_13_14\" class=\"gfield gfield--type-text gfield--input-type-text gfield_contains_required field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_13_14'>Company<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_14' id='input_13_14' type='text' value='' class='medium'    placeholder='Company' aria-required=\"true\" aria-invalid=\"false\"   \/><\/div><\/div><div id=\"field_13_11\" class=\"gfield gfield--type-select gfield--input-type-select gfield_contains_required field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_13_11'>Industry<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_select'><select name='input_11' id='input_13_11' class='medium gfield_select'    aria-required=\"true\" aria-invalid=\"false\" ><option value='' selected='selected' class='gf_placeholder'>Please select industry *<\/option><option value='427' >Agriculture<\/option><option value='428' >Automotive<\/option><option value='429' >Construction<\/option><option value='430' >Distribution<\/option><option value='431' >Energy<\/option><option value='432' >Entertainment<\/option><option value='433' >Finance<\/option><option value='434' >Food Distribution<\/option><option value='435' >Hospitality<\/option><option value='436' >Insurance<\/option><option value='437' >IT<\/option><option value='438' >Manufacturer<\/option><option value='439' >Other<\/option><option value='440' >Retail<\/option><option value='441' >Telecommunications<\/option><option value='442' >Trade<\/option><option value='443' >Utilities<\/option><option value='565' >Animal Health<\/option><\/select><\/div><\/div><div id=\"field_13_15\" class=\"gfield gfield--type-email gfield--input-type-email gfield_contains_required field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_13_15'>Email<span class=\"gfield_required\"><span class=\"gfield_required 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class=\"gfield gfield--type-radio gfield--type-choice gfield--input-type-radio gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><legend class='gfield_label gform-field-label' >Where are you based?<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/legend><div class='ginput_container ginput_container_radio'><div class='gfield_radio' id='input_13_10'>\n\t\t\t<div class='gchoice gchoice_13_10_0'>\n\t\t\t\t\t<input class='gfield-choice-input' name='input_10' type='radio' value='296' checked='checked' id='choice_13_10_0' onchange='gformToggleRadioOther( this )'    \/>\n\t\t\t\t\t<label for='choice_13_10_0' id='label_13_10_0' class='gform-field-label gform-field-label--type-inline'>Australia<\/label>\n\t\t\t<\/div>\n\t\t\t<div class='gchoice gchoice_13_10_1'>\n\t\t\t\t\t<input class='gfield-choice-input' name='input_10' type='radio' value='297'  id='choice_13_10_1' onchange='gformToggleRadioOther( this )'    \/>\n\t\t\t\t\t<label for='choice_13_10_1' id='label_13_10_1' class='gform-field-label gform-field-label--type-inline'>New Zealand<\/label>\n\t\t\t<\/div><\/div><\/div><\/fieldset><div id=\"field_13_8\" class=\"gfield gfield--type-textarea gfield--input-type-textarea gfield_contains_required field_sublabel_below gfield--no-description field_description_below hidden_label field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_13_8'>Message<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_textarea'><textarea name='input_8' id='input_13_8' class='textarea medium'    placeholder='Message' aria-required=\"true\" aria-invalid=\"false\"   rows='10' cols='50'><\/textarea><\/div><\/div><div id=\"field_13_12\" class=\"gfield gfield--type-hidden 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