{"id":46,"date":"2021-10-28T20:08:05","date_gmt":"2021-10-28T09:08:05","guid":{"rendered":"https:\/\/new212fprod.wpenginepowered.com\/au\/about-212f\/"},"modified":"2026-02-04T10:11:15","modified_gmt":"2026-02-03T23:11:15","slug":"about-212f","status":"publish","type":"page","link":"https:\/\/212f.com\/au\/about-212f\/","title":{"rendered":"About 212F: B2B Loyalty Agency Driving Business Growth with Incentive and Reward Programs"},"content":{"rendered":"\n
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Our B2B Loyalty, Incentive, and Rewards Story So Far…<\/h2>\n\n\n\n
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Starting in Auckland, in 1996, 212F has grown to become the largest independent incentive<\/a>, rewards<\/a> and B2B loyalty agency across the Trans-Tasman.<\/p>\n\n\n\n

With localised offices staffed by over 60 staff in New Zealand and Australia, we have been partnering with clients to solve business pain points, and craft tailored loyalty and incentive and reward solutions that engage customers and change B2B sales behaviour across any industry.<\/p>\n\n\n\n

This growth has seen us managing more than $175 million in B2B incentives and loyalty program rewards, travel incentives, and events per year. <\/p>\n<\/div>\n\n\n\n

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Get in touch<\/a><\/div>\n<\/div>\n\n\n\n
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\nOur B2B Loyalty & Incentive
Design Approach\n<\/h2>\n\n<\/div>

A perfect program design all starts with understanding your business.<\/h3>\n

212F provides services in key areas of strategic B2B loyalty and incentive program design, incentive platform solutions, program management, customer support, tailored communications and B2B loyalty cohort segmentation.<\/p>\n

We see our business as an extension of our clients, working closely together to deliver B2B loyalty and incentive programs that exceed your business needs. The reason our programs are successful is that we start by asking ‘why’, and addressing your business pain points with measurable outcomes.<\/p>\n

How will we partner together to drive results?<\/strong><\/p>\n<\/div>\n\n\n\n\n

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B2B – It’s Our Focus, So We Do It Well<\/p>\n<\/h2>\n\n<\/div>\n

With a comprehensive full service offering, we don\u2019t just design B2B strategies, we ensure your program delivers results and has the latest technology to support your goals.<\/p>\n<\/div>\n\n<\/div>\n\n\n\n